What you really need to say on your LinkedIn Profile! You might be surprised to hear me state that you are not the most important person when putting together your LinkedIn profile.
With the proliferation of requests for assistance on LinkedIn you could spend all day helping others and not do any of the lead-generation tasks you set out to complete. So why should you bother?
LinkedIn has a reputation as the most powerful business-related social network. It is a huge opportunity for those clever enough to use it as a selling tool.
